PrimeGlobal Staff

Stephen Heathcote joined PrimeGlobal in 2019 as Chief Executive Officer. His extensive background in the accounting profession includes undertaking the COO role at the UK Financial Reporting Council, a senior management position at KPMG and over ten years as a key member of the Association of Chartered Certified Accountants (ACCA) executive team.

Stacey leads on PrimeGlobal events strategy and execution, ensuring PrimeGlobal adopts leading practices and responds to member demand to achieve global impact. She is also in charge of global sponsorship and CSR initiatives.

Gorana joined PrimeGlobal in 2016 as Chief Marketing Officer for all four PrimeGlobal regions. Gorana is currently in charge of leading the development of PrimeGlobal strategy and delivery, as well as all aspects of marketing and communications strategy and execution, including member engagement and communications, corporate branding, digital and PR.

Michelle leads all North American regional management efforts to efficiently and effectively enable members to maximize the value they receive from PrimeGlobal. She works collaboratively with the Executive Team and Board of Directors to successfully lead global efforts.

Michelle joined PrimeGlobal in February 2013, as Chief Regional Officer of North America and the English speaking Caribbean, bringing a deep understanding of the accounting industry and association marketplace.

Thierry is responsible for leading all EMEA regional management efforts to efficiently and effectively enable member firms to maximize the value they receive from PrimeGlobal and to recruit new members. He is in charge of global membership criteria setting and sharing good practice across global membership, to connect members across regions and enable business opportunities.

Estefy is responsible for leading all Latin America regional management efforts to efficiently and effectively enable member firms to maximize the value they receive from PrimeGlobal. She is in charge of sustainable growth of the Latin America market and works with the Management Team and members to develop connections across regions and enable global business opportunities.

Tim leads on identifying opportunities to maximize PrimeGlobal digital footprint across all channels. His responsibilities include paid digital media management, data analytics, content creation, video strategy and social media management. Tim leads on innovation projects to ensure the association stays ahead in the digital environment and media landscape.

Andreas is in charge of PrimeGlobal's brand identity and design strategy and delivery. He is leading on graphic and web design and video strategy and enhances the PrimeGlobal brand across digital, print and concept.

Haley's main responsibilities include website management, enhancing membership programs, events and communications. Haley is also working on enhancing internal communication and publication of member news and thought leadership across the association.

As an Events Coordinator Céline is in charge of event management, by ensuring events respond to member feedback and deliver key organizational themes and objectives. She manages major events in EMEA and Asia Pacific regions, as well as some of PrimeGlobal's global events initiatives supporting all regions.

As an Events Coordinator Ingrid is in charge of event management, by ensuring events respond to member feedback and deliver key organizational themes and objectives.With 15+ years of experience in meeting/event coordination and management, Ingrid is an effective multi-tasker who works well under pressure and approaches all tasks with an open mind and positive attitude. She manages major events in North America and Latin America regions, as well as some of PrimeGlobal's global events initiatives supporting all regions.

Jo is responsible for overall budget, performance and reporting, as well as management of accounting and payroll providers. Jo also serves as a support for HR and administration services.

Anne began her career with PrimeGlobal as part of the staff of IGAF Worldwide in January 1996. Today, her primary responsibilities include Financial Management for the association, as well as management of the association’s annual Practice Management Survey and all Human Resources functions for the North America-based staff.

Pedro is in charge of member data analysis and reporting, to provide business development and member needs insights and enhance member value. Pedro manages collection and analysis of member data, provides assistance to finance department and manages key service providers.

Nathania’s main responsibilities include recruitment support, member engagement, referral tracking and assistance, sharing good practice and ensuring standard processes are followed to drive efficiency in PrimeGlobal operations.

Cole leads and manages key initiatives and professional development programs, including NA Leadership and Emerging Leaders programs. Cole is in charge of identifying development opportunities to share best practices between members, as well as of leading the Peer Request program globally. Cole joined PrimeGlobal in June 2013, with a specialization in the non-profit industry and a background in accounting and finance.

Heidi manages Special Interest Groups, NA roundtables and key conferences. She is in charge of sharing best practices globally to enhance Special Interest Groups impact for all global members and to identify international opportunities for sharing best practice. Heidi is a CPA and has served the profession for 20 years. Prior to joining PrimeGlobal, Heidi worked with small and medium-sized firms at the AICPA for 7 years and started her career with 2 global accounting firms as an auditor and Human Resources professional.

Sarah leads the NA Alliance Partnership Program and supports global alliance partnership programs by providing advice and sharing best practice and global opportunities. Additionally, she manages NA Women's Leadership and Marketing Directors Groups, as well as program content and engagement initiatives.