Podcast Series on Growing Your Accountancy Practice Through Marketing (ACCA)

Business Opportunities
August 1, 2024


PrimeGlobal’s strategic partner, ACCA, has launched a podcast series in partnership with PracticeWeb which looks at how accounting firms can grow their practice through data-driven marketing.

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Accountants are busy people. Whilst they may appreciate the potential for marketing to grow their practices, they often do not have the time to dedicate to learning about and implementing a marketing strategy. That is where ACCA’s podcast series comes in.

The series is part of "ACCA conversations" and has been developed in partnership with marketing experts PracticeWeb. It features five bite-size episodes of 15-20 minutes each that delve into the basics of marketing. The series aims to remove the smoke and mirrors of marketing and demonstrate the return on investment from implementing an effective marketing strategy.

The five episodes are:

The podcast series is free and available on Spotify, Apple Podcasts, Amazon Music and Audible, and Google Podcasts. The series is presented by the following PracticeWeb employees: Mike Crook, Managing Director, Zoe Sweet, Commercial Director, and Ray Newman, Head of Content and Insight.

You can listen to the introductory episode here.