The ROI of wellbeing: Why smart accounting firms invest in health

Talent Development
March 10, 2025


At the 2025 PrimeGlobal Technical Forum, Evelien Lemmens, Process & Innovation Engineer Partner, shared compelling insights on how investing in employee health and wellbeing drives performance, resilience, and long-term business success. Her session explored why forward-thinking firms are shifting their mindset, recognizing that wellbeing isn’t just a personal concern but a strategic advantage.

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In the high-stakes world of accountancy and advisory, where precision and efficiency drive success, one key performance factor is often underestimated: health and wellbeing. Beyond a personal concern, wellbeing at work is a strategic advantage that fuels productivity, accuracy, and resilience.

Accounting professionals handle immense cognitive demands, tight deadlines, and long working hours. Yet, many firms still operate under the assumption that more hours equal more output. The reality is different. When employees and board members are physically and mentally well, they perform at a higher level, make better decisions, and contribute more effectively to the organization. Wellbeing isn’t an expense; it’s a high-return investment.


Wellbeing as a competitive edge

Imagine a workplace where everyone feels energized, focused, and engaged. Where stress is managed effectively, and teams operate at peak efficiency. This isn’t a luxury, it’s an attainable goal for any firm willing to make small yet impactful changes. The shift begins with a mindset change: wellbeing is not separate from performance; it directly drives it.

Progressive firms are already recognizing this link and integrating wellbeing initiatives into their core strategies. They understand that a well-supported workforce leads to fewer errors, improved client service, and a stronger bottom line. And in an industry where precision is paramount, the benefits of enhanced focus and resilience are undeniable.


Simple steps, lasting Impact

Transforming workplace wellbeing doesn’t require an overhaul of company policies. Even small, intentional changes can drive significant results. Some practical steps accounting firms can take include:

  • Encouraging movement: Sitting for long hours impairs focus and energy. Short movement breaks, standing meetings, or even walking sessions can counteract fatigue and boost productivity.
  • Fostering mental resilience: Work-related stress is inevitable, but how it’s managed makes all the difference. Providing stress management resources, encouraging open conversations, and promoting work-life balance create a more resilient workforce.
  • Creating a culture of wellbeing: When leadership actively prioritizes health and balance, it sets the tone for the entire organization. Simple actions, such as respecting boundaries, promoting realistic workloads, and encouraging regular breaks, can have a profound impact.

The future of work: Sustainable success

Accounting firms that invest in their own and their people’s wellbeing are positioning themselves for sustainable success. A physically and mentally resilient workforce is not only more productive but also more innovative and engaged. The firms that recognize this will lead the industry in both performance and employee satisfaction.

During the Technical Forum, speaker Evelien Lemmens highlighted recent research findings on health and wellbeing, offering practical strategies to integrate wellbeing into daily operations without disrupting workflow or productivity.

Attendees walked away with actionable insights demonstrating that prioritizing people is the smartest investment a firm can make. Evelien’s session showcased how evidence-based insights, combined with practical strategies, contribute to a healthier, more engaged, and high-performing team. The future of accounting is not just about numbers; it is about the people who drive them forward.