Digital Pathways Playbook: Accountants as leaders in digital transformation for SMEs
Technology
November 25, 2025Alliance Partner ACCA have developed the Digital Pathways Playbook as a step-by-step guide to help SMEs embrace digital transformation with confidence.
Built on insights from 1,026 finance professionals across 100 countries, it offers tested strategies and real-world stories to move from manual to AI-enabled operations.
Why finance professionals lead digital transformation
You already see where processes bottleneck and where technology unlocks value. Your expertise in data quality, governance, and business impact makes you the natural guide for SME digitalisation – not an afterthought.
Key survey findings reveal the opportunity:
- 41% of SMEs aim to reach advanced automation level within three years- but need guidance
- 74% already experiment with AI for daily tasks like data analysis and invoicing
- Barriers like cost and skills shrink through hands-on experience, not delay
What makes this different:
- Detailed practical guidance – for accountants working with SMEs both in practice and in business, supporting progression in digital maturity
- Evidence-based guidance – Benchmark against global peers and discover what actually works in practice
- Real transformation stories – Learn from finance leaders and business support organisations, from practitioners, accountants in business, and business accelerators who've made the journey
- Complete support ecosystem – Access funding sources, training providers, and technology accelerators worldwide
